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Type :
Interactive 360 Video
Released :
6 / 2015
Primary Roles :
Producer, Lead Technical Project Manager, Creative Lead for Wevr
Involvement :
Concept through final delivery
Responsibilities :
Content development, pitching, hiring, production management, creative consulting, user-experience design, post-production management
Recognition :
Cannes 2015
Digital Hollywood 2015 - Best in VR - AR as Advertising and Live Event and Installation
Media :
Trailer
Cannes Announcement
Description :
The Apartment VR is an interactive 360 video app that transports customers to SoHo NYC for a unique e-commerce experience featuring The Apartment by The Line. Customers use the Gear VR headset controls to explore different rooms in The Apartment, learn about various purchasable products, and add them to their shopping cart.
Platforms :
Gear VR (private)
Partners :
Wevr, SapientNitro, TheLine
The interactive systems featured in The Apartment involved tackling numerous difficult challenges unique to 360 video : transparency support, rendering multiple 2D animation files on top of a looping 360 video
I loved working with Chris Szadkowski (Creative Director) and Valerie Carlson (Executive Producer) at Sapient Nitro on this project. They were genuine collaborators and awesome people to work with.